What Makes Us Different?
Just a few of the many reasons below
Comfort
Our #1 Client Feedback
"These are the most comfortable jeans I've owned"
Craftsmanship
Handcrafted Jeans. Superiority in Laundry Finishing
Fair Value
Premium at a Fair Price
Don’t overpay for inefficiencies
in the supply chain
Available in Three Fresh Fits
Skinny, slim & Straight
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Straight Stone Jeans
- Regular price
- $760 HKD Medium/Dark Gray
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$950 HKD | Medium/Dark Gray - Sale price
- $760 HKD $950 HKD Medium/Dark Gray
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Men's Straight
MID-RISE WITH ZIPPER FLY
Shop All Straight
STRAIGHT THROUGH HIP AND
THIGH STRAIGHT LEG FROM
KNEE TO OPENING
17” LEG OPENING -
Straight Oliver Jeans
- Regular price
- $555 HKD Light/Medium Blue
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HKD | Light/Medium Blue - Sale price
- $555 HKD HKD Light/Medium Blue
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Men's Slim
MID-RISE WITH ZIPPER FLY
Shop All Slim
STRAIGHT THROUGH HIP
SLIM THROUGH THIGH
15 ½” LEG OPENING -
Slim Stone Jeans
- Regular price
- $950 HKD Medium Gray
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HKD | Medium Gray - Sale price
- $950 HKD HKD Medium Gray
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Slim Mosco Jeans
- Regular price
- $790 HKD Medium Blue
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HKD | Medium Blue - Sale price
- $790 HKD HKD Medium Blue
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Skinny Mercer Jeans
- Regular price
- $475 HKD Light Gray
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$950 HKD | Light Gray - Sale price
- $475 HKD $950 HKD Light Gray
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Skinny Crosby Jeans
- Regular price
- $760 HKD Medium/Dark Blue
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$950 HKD | Medium/Dark Blue - Sale price
- $760 HKD $950 HKD Medium/Dark Blue
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Men's Skinny
MID-RISE WITH ZIPPER FLY
Shop All Skinny
SKINNY FROM HIP TO HEM
TAPERED LEG
13 ½” LEG OPENING -
Skinny Wooster Jeans
- Regular price
- $665 HKD Light/Medium Blue
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$950 HKD | Light/Medium Blue - Sale price
- $665 HKD $950 HKD Light/Medium Blue
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Skinny Staple Jeans
- Regular price
- $950 HKD Medium Blue
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HKD | Medium Blue - Sale price
- $950 HKD HKD Medium Blue
Meet The Founder
Alejandro Chahin has spent most of his life with denim. His family started a denim manufacturing facility in Honduras, where he grew up, and at young age he began mastering every process that goes into the art of jean making. Coming from this background and then living in fashion forward New York, it quickly became apparent to him that there was a price inefficiency in the marketplace, but a strong desire for a great product. That's when he decided to turn the price-to-quality paradigm upside down and deliver premium jeans at a fair price.
Heritage
Over 30 years of denim expertise is applied in every pair of our handcrafted jeans. With our family owned facility we control the entire manufacturing process. Being vertically integrated leads to better quality, elimination of waste - and ultimately better pricing. Our artisans have been honing their denim skills for decades, and this is evident the second you put on your first pair.